It takes effort to stay on top of social media trends and best practices. The Instagram algorithm, in particular, is an ever-evolving beast to be reckoned with. As the algorithm continues to change, you might rely more on Instagram Stories to connect with your audience.
Advertising on Facebook isn’t hard, but knowing how to do it the right way takes time, effort and intuition to be successful. By having a solid understanding of Facebook’s advertising platform, you can take advantage of its plethora of tools to help you make the most out of your social media marketing efforts.
Deciding what social media platforms your business should be on can be nerve-racking — especially with over 800 to choose from. Don’t worry. We’re just talking about the major players today. You don’t want to be on all of them. That takes up too much time, and other areas of your business need your attention.
Every PR professional knows businesses often have insights to share with the public, products to announce and events to promote. And spreading those messages often includes getting stories in newspapers and on TV. But getting a journalist’s attention requires special skills and insight.
Do you find yourself endlessly scrolling through social media feeds? If you’re between the ages of 14 and 65, there’s a good chance you were scrolling right before you started reading this blog post! But, eventually, we stop scrolling.
What did your typical day look like as an 8-year-old? You probably enjoyed snack time and recess. Play dates and sleepovers. Family road trips and awkward nightly dinners.
February is an interesting month. It’s squeezed between the excitement of a new year and the anticipation of spring. It’s also the month my daughter turns 18.