Q&A with Karen Wicker: Communicating During the Coronavirus Pandemic

Any sort of crisis can make or break a brand, but public health crises can be especially difficult to navigate. Karen Wicker, president & CEO of Candor, says surviving economic turbulence while dealing with the uncertainty surrounding the virus spread begins with strategic, consistent and fact-based communications.

Sometimes You Have to Crack an Egg

A closeup image of cracked egg.

I can’t imagine a business owner giving up $500 a month over a 33-cent item. At least, I couldn’t until I heard Todd Duncan’s story on The EntreLeadership Podcast about a restaurant refusing to put a fried egg on his hamburger.