Are Facebook Ads Worth It?
Advertising on Facebook isn’t hard, but knowing how to do it right takes time, effort and intuition. By having a solid understanding of Facebook’s advertising platform, you can take advantage of its tools to make the most out of your social media marketing efforts.
Which Social Network Should My Business Be On?
Deciding what social media platforms your business should be on can be nerve-racking — especially with over 800 to choose from. Don’t worry. We’re just talking about the major players today. You don’t want to be on all of them. That takes up too much time, and other areas of your business need your attention.
10 Photography Tips For Taking Quality Social Media Photos
Do you find yourself endlessly scrolling through social media feeds? If you’re between the ages of 14 and 65, there’s a good chance you were scrolling right before you started reading this blog post! But, eventually, we stop scrolling.
How to Grow Personally & Professionally in 3 Simple Steps
February is an interesting month. It’s squeezed between the excitement of a new year and the anticipation of spring. It’s also the month my daughter turns 18.
3 OKC Businesses Doing Social Media the Right Way
Tell me if this sounds familiar. It’s evening. Dinner has been made or bought. You’ve got roughly two hours to kill before you should be in bed. For just a moment, you consider doing something productive.
Keeping It Real on Social Media
Did you see the story recently about coffee shops shutting down Wi-Fi to force people to interact? What about the memes of people glued to their mobiles in front of great works of art? Have you heard high-school dances are going extinct because teens would rather just Snapchat each other?
3 Ways to Ditch the Press Conference
Candor recently helped a client open a new location. They wanted to generate buzz and excitement. In the past, we would have suggested blowing up some balloons, ordering a backdrop and a podium. Then, we would hope the press showed up for our news conference (maybe we’d even let them know there would be cookies). Now, we have much better ways to share big developments.
How Candor Won a PR Daily Award
Christmas came early for Candor. In early December, PR Daily named our makeOKbetter campaign the best interactive storytelling campaign in the nation for 2016.
10 NBA Superstars and Their Social Media Counterparts
Here at Candor, working on social media campaigns and handling social media crises (like Ayesha Curry’s aforementioned tweet) are things we do on a daily basis. Because social media is so integral to the NBA, we wanted to take it to another level: What if NBA superstars were actually social media platforms?
