Should Your Brand Stay on Twitter?

Twitter’s controversy in the Musk era has left brands questioning whether or not they should stay on the platform. Candor’s Sr. Social Media Specialist Zach Stabler breaks down how to make this decision.

10 Photography Tips For Taking Quality Social Media Photos

Do you find yourself endlessly scrolling through social media feeds? If you’re between the ages of 14 and 65, there’s a good chance you were scrolling right before you started reading this blog post! But, eventually, we stop scrolling.

3 OKC Businesses Doing Social Media the Right Way

A fisheye image of downtown Oklahoma City.

Tell me if this sounds familiar. It’s evening. Dinner has been made or bought. You’ve got roughly two hours to kill before you should be in bed. For just a moment, you consider doing something productive.

Keeping It Real on Social Media

Image of a plastic sasquatch in the woods for the social media blog.

Did you see the story recently about coffee shops shutting down Wi-Fi to force people to interact? What about the memes of people glued to their mobiles in front of great works of art? Have you heard high-school dances are going extinct because teens would rather just Snapchat each other?

3 Ways to Ditch the Press Conference

Image of cameras crossed out.

Candor recently helped a client open a new location. They wanted to generate buzz and excitement. In the past, we would have suggested blowing up some balloons, ordering a backdrop and a podium. Then, we would hope the press showed up for our news conference (maybe we’d even let them know there would be cookies). Now, we have much better ways to share big developments.

10 NBA Superstars and Their Social Media Counterparts

Here at Candor, working on social media campaigns and handling social media crises (like Ayesha Curry’s aforementioned tweet) are things we do on a daily basis. Because social media is so integral to the NBA, we wanted to take it to another level: What if NBA superstars were actually social media platforms?