Salient Global Welcomes Award-Winning Agency Candor into Its Network of Data-and Digital-Driven Marketing Companies

Signing of Definitive Purchase Agreement Boosts Salient’s PR, Public Affairs, Social and Production Capabilities. Candor Gains Access to Leaders in Data Tech, Leading Creative and Customer Experience.
The Evolution of Video Storytelling

Video production used to be an exclusive field — but now, anyone can pick up an iPhone and become a content creator. Learn how the field has evolved from her early days as a news reporter in this brief Q&A with Candor President & CEO Karen Wicker.
Weathering Inflation: Tips for Marketers

Attention! More storms in the forecast.
A Decade in the Making: Looking Back at Candor’s First 10 Years

Candor opened in May 2012 and it’s been a whirlwind ride. President & CEO Karen Wicker and Managing Partner Jim Kessler reflect on the journey.
Survey Says … How Research is Shaping Pandemic Business Strategies

The pandemic has changed employee and customer behaviors. Are you aware of their new preferences?
Engaging An Outside Agency to Meet Internal Goals

Christina Rehkop, director of community relations for Devon Energy, shares why outsourcing work — especially when it comes to a milestone event — is one of the best decisions company leadership can make.
How to Use an Audit to Spring Clean Digital Marketing Efforts

Hit the refresh button this spring. Use Candor’s digital marketing audit to ensure your brand’s website, social media, email marketing and paid search content is in top shape.
Q&A with Shalynne Jackson, Oklahoma City’s First Chief Diversity and Inclusion Officer

Learn how Shalynne Jackson is making the city a more equitable place for all residents.
What Does the Latest Battle Between Online Giants Mean for You?

Apple and Facebook are fighting over online privacy and ad tracking. How will it change our digital experience?
Catching the Attention of Lawmakers: A Business Primer

Diving into the legislative arena can be intimidating. Use these tips and tricks to influence government policy.