ADWEEK has named Salient, a team of agencies including Oklahoma’s PR & integrated marketing firm Candor, the second fastest-growing agency across the globe for 2024.
Salient was also listed as the fastest-growing agency in the Midwest and the No. 1 women-led agency.
“This recognition is a testament to the collective talent and collaboration across our agencies including Candor and Honeymoon,” Salient President and CEO Tricia Ewald said. “It underscores the value of bringing together complementary strengths that make us a powerhouse for clients seeking brand, employee and customer experience and engagement services.”
Candor, acquired by Salient in 2023, played a significant role in the organization’s rapid expansion.
“Our partnership with Salient has allowed us to leverage national brand expertise, driving our growth and enabling us to achieve new heights for the companies and organizations we work with,” said Candor President Ally Glavas. “Since our firms came together, we have been able to provide new capabilities, new talent and new perspectives to Candor clients, and the results have been spectacular.”
Clients such as Mars, PepsiCo, Sweetgreen, along with clients in the energy, education, tribal and government sectors, have trusted Candor and Salient to help them achieve strategic goals and memorable brand experiences.
“Candor has a reputation for incredible client service, honest communication and driving results, which remain our focus,” said Glavas. “This milestone only strengthens our resolve to deliver smart, strategic solutions that blend creativity with functionality.”
