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Explore industry insights and how Candor leverages them to drive results.
Candidly Speaking

Hot takes on industry and cultural trends? We got ’em. BONUS: Your brand might just learn a thing or two. Check out our latest videos below!

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  • Candor Blog
PR Week Names Candor One of the Best Places to Work
Oklahoma agency Candor was honored among nine small firms nationally.
  • Sarah Ederer
3 Ways to Increase Media Coverage
Newsrooms are shrinking. How can organizations secure coverage?
  • Emma Tucker
Digital Strategies Can Boost Online Holiday Shopping
Businesses can take steps to elevate sales on Black Friday and Cyber Monday.
  • Candor Blog
How to Manage Stress and Avoid Burnout at Work
Prioritizing mental health allows people to do their best work. Here are five steps to help you manage stress now.
  • Emma Tucker
Is Email Marketing Still Effective? 
While digital marketing continues to evolve, email, marketing remains a useful tool for marketers.
  • Ally Glavas
Bracing for the 2024 Election Cycle
Politics: should employers comment? Get the inside scoop from Candor President Ally Glavas.
  • Emily Russell
Unleashing the Power of ChatGPT: 8 Prompts to Try
The AI bot isn't just a novelty. It's a powerful tool that can help brands gain deep and valuable insights for marketing campaigns.
  • Emily Russell
Q&A with Elizabeth Horn: Creating an Inclusive Workplace
Businesses wanting to create a safe place for 2SLGBTQ+ people may not know where to start.
  • Emily Russell
From Diaper Changes to Client Deliverables: How Having a Toddler Makes Me Better at My Job
Here are some skills I’ve learned chasing a tiny, (very sweet) emotional tornado that help me at an agency.
  • Candor Blog
Personas with Purpose: Craft Messaging That Moves People 
A research-driven approach to audience insights can transform messaging, reduce bias and drive meaningful results. Learn how.
  • Annie Davenport
How to Future-Proof Your Marketing Strategy in the Age of AI
AI isn’t coming, it’s here. AI is changing the way people search, shop and interact with brands. But instead of fearing the tech, smart marketers see this moment as an invitation to future-proof.
  • Alex Joseph
Your Target Audience Might Never Comment (and Why That’s Okay)
If you’ve ever posted something on social media that blew up with views but only received a handful of comments, you might’ve felt like you missed the mark. In reality, a lack of visible engagement doesn’t tell the full story.
  • Emma Tucker
How AI Could Change SEO … And What to Do About It
AI tools like ChatGPT are changing how people search for information — and how they find your business. There’s no need to panic, but it’s smart to start paying attention.
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