Insights
Explore industry insights and how Candor leverages them to drive results.
Hot takes on industry and cultural trends? We got ’em. BONUS: Your brand might just learn a thing or two. Check out our latest videos below!
- Candor Blog
Consistent learning distinguishes good teams from great teams. Here are five questions to help you and your team successfully navigate 2024.
- Candor Blog
Oklahoma agency Candor was honored among nine small firms nationally.
- Sarah Ederer
Newsrooms are shrinking. How can organizations secure coverage?
- Emma Tucker
Businesses can take steps to elevate sales on Black Friday and Cyber Monday.
- Candor Blog
Prioritizing mental health allows people to do their best work. Here are five steps to help you manage stress now.
- Emma Tucker
While digital marketing continues to evolve, email, marketing remains a useful tool for marketers.
- Ally Glavas
Politics: should employers comment? Get the inside scoop from Candor President Ally Glavas.
- Emily Russell
The AI bot isn't just a novelty. It's a powerful tool that can help brands gain deep and valuable insights for marketing campaigns.
- Emily Russell
Businesses wanting to create a safe place for 2SLGBTQ+ people may not know where to start.
- Candor Blog
A research-driven approach to audience insights can transform messaging, reduce bias and drive meaningful results. Learn how.
- Candor Blog
Uncertainty doesn’t have to stall momentum. In fact, it’s often when smart marketing earns the biggest return.
- Annie Davenport
AI isn’t coming, it’s here. AI is changing the way people search, shop and interact with brands. But instead of fearing the tech, smart marketers see this moment as an invitation to future-proof.
- Alex Joseph
Your Target Audience Might Never Comment (and Why That’s Okay)
If you’ve ever posted something on social media that blew up with views but only received a handful of comments, you might’ve felt like you missed the mark. In reality, a lack of visible engagement doesn’t tell the full story.
- Emma Tucker
AI tools like ChatGPT are changing how people search for information — and how they find your business. There’s no need to panic, but it’s smart to start paying attention.
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